Hospital audit
Monitoring of pharmaceutical goods purchases by Russian hospitals
DSM Group offers database made jointly with Aston Consulting company. The base is a result of monitoring of drugs purchases by Russian hospitals, including DLO program.
Data is collected quarterly with monthly details. The base is renewed within 40 working days after the end of the quarter.
Hospital audit database lets you:
- To supervise operatively the market situation
- To compare sales data of your brands to competitors sales
- To merge the action of medical representatives
- To control advertising campaigns efficiency
You have the efficient tool of marketing planning.
The sample counts more than 500 hospitals allover the country. Hospital audit database is presented in the following cities:
- Moscow & Moscow Region
- St.Petersburg
- Arkhangelsk
- Irkutsk
- Kazan
- Khabarovsk
- Krasnodar
- Krasnoyarsk
- Murmansk
- Nizhniy Novgorod
- Novosibirsk
- Omsk
- Rostov-On-Don
- Samara
- Saratov
- Ufa
- Vladivostok
- Voronezh
- Yaroslavl
- Yekaterinburg
Receipt bills receiving by each hospital serve as data sources. So, purchasing data includes quantity and price of each drug bought, distributor, the date of purchase, and so on.
Information of the hospital database is presented in 2 formats:
- To each hospital from the sample
- As extrapolation for the whole country
